Kickstarter alone has led to almost 3 billion dollars of funding to nearly 120,000 projects. Crowdsourcing has become a viable alternative to traditional funding sources, whether the focus is launching a specific project or building a business. The success stories of crowdsourced funding are as varied as the projects funded. However, the lessons from failed … Read More
The greatest challenge that faces our clients with trademarks is coming up with a good name. Once a client comes up with a good name, our firm is well-equipped to file the trademark, assuming there are no conflicts. The exact reasons why you should come up with a good trademark are numerous, yet for the purposes … Read More
Previously, I wrote about how owning a domain name may not be enough to protect your brand and your professional identity. The next step is to get a trademark. Applying for a trademark is kinda like applying for college. You have to do a whole bunch of crap and jump through lots of hoops, and … Read More
When thinking of names and brands, most entrepreneurs focus on the domain name. You know that if you can’t get your hands on the domain name you want, it’s next to impossible to establish a business under that name. Your brand is your identity; you need to make sure that you own it and have … Read More